MediaRoad

Project ended

Project foto of beeld

Korte beschrijving

European network of media innovation incubators

Within the European MediaRoad project, the successful VRT Sandbox model is being transformed into a replicable model for other European broadcasters. Together with partners as the EBU, BBC and RAI, VRT helps build a network for accelerators of media innovation: the Sandbox Hub. Entrepreneurs, startups, as well as SMEs with media-related concepts involving technology, journalism, social media and content, are able to apply for a project. Each Sandbox will operate independently, but be interlinked across Europe through a platform to share success cases for broader implementation.

Partners

BBC, imec, EBU, AER, IRT, Cepi tv, EPA, RAI

Start

2017-09-01

End

2019-08-31

Project website

http://www.mediaroad.eu/

From VRT Sandbox to the Sandbox Hub: 15 European media organisations enable startups to grow internationally

April 2019

France TV, the Dutch NPO, the Finnish public broadcaster, the British Broadcasting Corporation, the Rádio e Televisão de Portugal. Those are only 5 of the 15 media organisations that joined the Sandbox Hub the past year. The Sandbox Hub initiative was launched early 2018 to support collaboration and knowledge-sharing among European broadcasters and startups.

VRT Innovation at IBC, in pictures

September 2019

This year, VRT Innovation showcased 5 projects at IBC, the yearly international media, entertainment and technology conference in Amsterdam. At different stands, organised by VRT and partners, visitors were able to experience personalised and interactive radio, discover media applications in a smart city, and learn more about the technological opportunities for media accessibility. One of the stands was uniquely designed and hand-drawn by designer Anne Manteleers. View the pictures here.

Experience interactive and personalised media with VRT Innovation at IBC

August 2019

From the 13th till the 17th of September, VRT Innovation is represented at the IBC event, the yearly international media, entertainment and technology conference in Amsterdam. Together with its partners, VRT Innovation showcases 5 projects that focus on delivering a more personalised and interactive media experience, and innovating together.

5 nieuwe innovatieprojecten goedgekeurd voor Europese subsidiëring!

June 2017

5 ingediende onderzoeksprojecten van VRT Innovatie zijn goedgekeurd voor financiering door de Europese Commissie. Om evoluties binnen de mediasector op te volgen en innovatie te stimuleren, werkt VRT samen met Europese partners aan nieuwe projecten voor een betere service en mediabeleving in de toekomst. De nieuwe projecten, met succes ingediend door VRT collega Mike Matton, zetten in op co-creatie, personalisatie, engagement en interactie.